Branding for Restaurants

Google vs. Instagram: Where Should Restaurants Focus Their Online Energy?

Google vs. Instagram: Where Should Restaurants Focus Their Online Energy? If you’re a restaurant owner trying to build an online presence, you’ve probably asked yourself this question: Should I focus more on Google or Instagram? And the honest answer? Both—just not in the same way. Google helps people find you. Instagram helps people connect with you. They serve different purposes—but when used together strategically, they...

THE DIGITAL HOST: Why Your Restaurant’s Social Bio Is More Important Than You Think

THE DIGITAL HOST: Why Your Restaurant's Social Bio Is More Important Than You Think Think of your social media bio like your host stand.  It’s the first impression. The handshake. The welcome. And just like a good host sets the tone for the guest experience, a strong social bio sets the tone for your entire online presence. Yet so many restaurants treat it like...

Content Calendars For Hospitality: More Than Just Social Media

Content Calendars For Hospitality: More Than Just Social Media If you think content calendars are just for Instagram captions and Reel ideas… think again. At EatDrink Creative, we use them for way more than just marketing, and we encourage our hospitality clients to do the same. Why? Because great content comes from great planning. And great planning? That starts with knowing what’s happening...